Rising Star set to shine as Sime Darby announces new initiatives for LPGA Tournament


RISING STARS SET TO SHINE AS SIME DARBY
ANNOUNCES NEW INITIATIVES FOR LPGA TOURNAMENT

Sime Darby LPGA Malaysia promises four days of entertainment as new Rising Star Juniors
talent search provides pathway to success for under-privileged children.




KUALA LUMPUR, 10 JUNE 2015 – Continuing under the Women with Drive banner, the Sime
Darby LPGA Malaysia 2015 will see a number of developments to ensure that the tournament
maintains its position as one of the region’s leading golf events, offering first class entertainment
and a great day out for all spectators.

With a host of new initiatives planned both on and off the golf course, the event promises four
days of fun-filled entertainment when the showpiece event returns to its home in the impressive
surroundings of Kuala Lumpur Golf and Country Club (KLGCC) from 8th – 11th October.
Among the developments announced for 2015 are:

 Defending Champion Shanshan Feng has confirmed that she will return to the East
Course in October to defend the title she won in such emphatic style last year. The 25
year old from China has moved up the world rankings and now holds sixth position in the
Rolex Rankings with four LPGA Tour victories to her name.

 A new look for Sime Darby LPGA Malaysia’s Qualifying Tournament will see one spot
awarded to the winner, from any nation, and a further two places awarded to the top two
ranked Malaysians. If the tournament is won by a Malaysian, three Malaysian players will
qualify.

 Malaysian players, dubbed the ‘Malaysian Angels’, return with a twist in 2015. The top
three ranked Malaysians, according to the Rolex World Rankings, will gain automatic
entry into the tournament. With two places guaranteed through the local qualifying
tournament, the new format ensures a minimum of five home grown talents qualifying for
the tournament on merit.

 The focal point of the social scene at this year’s tournament will be the Courtyard
Marquee, a new covered area overlooking the practise putting green and the 18th hole
which will be open to the public. With food stalls, live DJ, views of the giant TV screen
and a Players’ Corner, where visitors can get to meet the players for themselves, the
Courtyard Marquee promises to be the place to ‘see and be seen’ during tournament
week. Visitors can expect an interesting addition this year with the Big Makan Challenge
held daily from 4.00pm onwards at the Courtyard Marquee, featuring Malaysian and
International Cuisine from the various food stalls. To participate, a donation of RM 50 is
required which will be channelled to CARIF and participants are given only 45 minutes to
complete the challenge.

 Embracing the trend sweeping Malaysia, visitors will be able to enjoy a range of authentic
Malaysian cuisine produced by some of KL’s most loved chefs who will be selling their
gastronomic specialities from iconic food trucks stationed within the tournament
concourse. With prices capped at RM 10- per dish – and a free dish included within the
ticket price – the initiative, will bring a new dimension to the tournament, ensuring that
Sime Darby LPGA Malaysia really is more than just a golf tournament.

 Friday 9 October has been designated Ladies Day @ Sime Darby LPGA. Not only will
all women be granted free access to the tournament, there will also be a host of health,
beauty and fashion activities created especially for the ladies.

 Once again, the tournament will raise funds and awareness for the Official Charitable
Partner - Cancer Research Initiatives Foundation (CARIF), with all proceeds going
towards the fight against breast cancer in Malaysia. Pink Saturday will return with a host
of charitable initiatives designed to add colour to the occasion. Since its inaugural year in
2010, the tournament has raised in excess of RM 2.5 million for the charity.

Speaking about her return to KLGCC, Shanshan Feng said, “I’m pleased to confirm that I will be
returning to KL to defend my title at the Sime Darby LPGA Malaysia. Last year’s tournament is
such a happy memory for me – particularly coming off the back of a difficult week in China – and
I am really looking forward to getting back on course at KLGCC and hope I can pick up where I
left off last October. It’s a fantastic tournament and beautiful course so I’m looking forward to it
already!”

2015 also sees the launch of a new talent search initiative from Sime Darby and KLGCC. Rising
Star Juniors is a community-sports programme targeting boys and girls between the ages of 12
to 17 from underprivileged backgrounds. The two-year programme, which currently has 18
students under tuition, will provide these junior hopefuls with life-skills assistance and golf playing
opportunities to produce successful, well-rounded and educated young golfers in a collaborative
effort initiated by KLGCC with funding from the Sime Darby Foundation and support from KLGCC
members and MST Golf.

The four days of action packed fun will once again be promoted under the tournament’s ‘Women
with Drive’ slogan which aims to encapsulate the ethos of the tournament, the dedication of its
players, and the battle against breast cancer in Malaysia, as Chairman of Sime Darby
Foundation, YABhg Tun Musa Hitam, explained:
“Now into its sixth year, Sime Darby LPGA Malaysia has established itself not just as one of
Malaysia’s leading golf tournaments, but one of Asia’s preeminent events. Over the years, the
tournament has provided an excellent platform for the development of women’s golf in Malaysia
which continues to show real progress and promise for the future, while making a very valuable
annual contribution to the essential work undertaken by our charitable partner CARIF.”

“The introduction of the Rising Star Juniors programme, complimenting the Sime Darby LPGA
Development Programme, further strengthens our commitment to providing young Malaysian
golfers, from all sectors of the community, with a genuine pathway from grassroots golf to an
international stage,” continued Tun Musa.

Speaking before the official launch of this year’s tournament, Malaysia’s top ranked professional
golfer Kelly Tan paid tribute to the role the tournament has played in developing women’s golf in
Malaysia:
“The Sime Darby LPGA Malaysia has played an instrumental role in the development of my game
and my ability to reach the LPGA Tour. The combination of the match practice within an elite field
and the support I received earlier in my career from the Sime Darby Foundation gave me the
skills that are necessary to compete at this level. One of my main targets for this year will be to
qualify for the tournament through the LPGA and to fly the flag for Malaysia yet again.”
The sixth edition of the US$ 2 million purse Sime Darby LPGA Malaysia will take place on the
East course at KLGCC from 8-11 October 2015. 75 players, made up of 63 players from the
LPGA tour, a minimum of five Malaysian Nationals and seven further sponsor exemptions, will
compete in the 72-hole stroke play, no cut tournament for one of the largest purse events in Asia.

See Shanshan Feng’s video message at www.facebook.com/SimeDarbyLPGAMalaysia. For all
the latest updates, visit the tournament website at www.simedarbylpgamalaysia.com. 
Tournament activities can also be followed on Twitter and Instagram @SimeDarbyLPGA,
#SimeDarbyLPGA, #WomenWithDrive.
-ENDS-

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